Job duties:
- Stay up to date with marketing trends, features, and best practices to optimize content performance
- Assess characteristics of products or services to be promoted to determine marketing and advertising needs
- Research and recommend potential opportunities for growth in new and existing markets
- Advise clients on marketing, advertising or sales promotion opportunities and strategies
- Develop strategies and related content for direct and digital marketing and advertising campaigns and implement them
- Collaborate closely with the sales team to develop content calendars, campaign concepts, and promotional strategies
- Manage post campaign analysis to measure and report on marketing and advertising metrics
- Develop and organize meetings, seminars and other events for publicity and information purposes
- Maintain content calendar and posting schedule, create and regularly post branded content
- Assist with activities such as survey building, spreadsheet and data collection, and filtering through contact list needed for marketing targeted plan
- Monitor and report on competitor activities and industry trends
- Assist with other daily marketing tasks
Skills:
- Good marketing skills - Strong understanding of social media trends and user behavior - Ability to work in a fast-paced environment - Ability to multitask and manage multiple tasks simultaneously in a fast-paced - Excellent organizational skills with the ability to prioritize tasks and meet deadlines
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