Responsibilities
Tasks
Develop policies
Perform administrative tasks
Respond to enquiries from members of the business community concerning development opportunities
Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
Conduct comparative research on marketing strategies for industrial and commercial products
Advise clients on advertising or sales promotion strategies
Assist in the preparation of brochures, reports, newsletters and other material
Co-ordinate special publicity events and promotions
Develop and organize workshops, meetings, ceremonies and other events for publicity, fundraising and information purposes
Initiate and maintain contact with the media
Conduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends
Design market research questionnaires
Develop portfolio of marketing materials
Evaluate customer service and store environments
Conduct online marketing, E-commerce and Website promotions
Develop marketing strategies
Deliver presentations at conferences, workshops or symposia
Maintain and manage digital database
Write and edit press releases, newsletter and communications materials
Experience and specialization
Computer and technology knowledge
MS Office
Electronic mail
Area of specialization
Interactive/new media
Communications
Additional information
Work conditions and physical capabilities
Fast-paced environment
Attention to detail
Personal suitability
Client focus
Efficient interpersonal skills
Quick learner
|