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This position promotes the Casino entertainment experience by coordinating and implementing activities that drive
visits and revenues.
Responsibilities include: Planning, implementing and evaluating on-site promotions, entertainment acts, special
events and activities. Coordinating all advertising to drive visits to the casino. Carrying out full evaluations to
determine the success of activities against forecasted benchmarks. Creating and analyzing a wide variety of reports,
statistics and tracking documents. Coordinating Casino VIP and Players Club activities and events. Leading the
Casinos participation in trade shows. Developing proposals and evaluating the success of group incentive programs.
Ensuring timely and complete communication flows between Marketing, other departments and front line staff,
relating to promotional and communications activities. Maintaining strong working relationships with VIP guests,
media, entertainers and their agents, vendors, suppliers, and Casino staff. Participating in other projects as required,
in support of Casino marketing and advertising activities